MarketReady Producer Training Comes to Shelby County |
![]() MarketReady is for food producers interested in selling products to restaurants, grocers/retailers, wholesalers, and schools/institutions. The training is based around best business practices by buyers in these markets that are actively seeking to engage local suppliers. MarketReady will help farm vendors selling dairy, fruits, meats, vegetables, value added products, and more to create a successful business strategy. The program will provide you with a professional marketing education to improve sales relationships, and get you up to speed with the latest local food programs and resources. Many farmers are hesitant, or unprepared, to meet the requirements that these buyers have for their suppliers. Buyers need their suppliers to manage their own food safety, insurance, product quality, traceability risks, and much more. MarketReady addresses these issues and seeks to educate food suppliers about how to succeed in today's markets, in order to keep farming. The Louisville Small Business Development Center is excited to be participating in MarketReady Producer Training Program, offered by the Food Systems Innovation Center of the University of Kentucky College of Agriculture, Food and Environment. UK Extension Professor Tim Woods will present the curriculum and participants will also enjoy a panel of guest speakers. Meet buyers, chefs, and staff from Ky Department of Agriculture, Ky Center for Agriculture and Rural Development, and more. On Wednesday, February 18th, MarketReady will be offered at the Shelby County Extension Office from 9am - 3pm. Subjects include but are not limited to:
To register, email Kevin.Heidemann@UKy.edu or call 859-218-4383. |
MarkeyReady Producer Training
Date and Time
Wednesday Feb 18, 2015
Wednesday, February 18th
9am to 3pm
Location
Shelby County Extension Office
1117 Frankfort Road
Shelbyville, KY 40065
Fees/Admission
Registration is $25, which includes class materials, refreshments and lunch.
Contact Information
Kevin Heidemann 859-218-4383
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